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Effective Prompt for AI to Get Content Ideas
Simple yet powerful prompt
Miroslav Novohradsky
November 23, 2024
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So, you want to build an audience.
The best thing you can do, it to create content that your targeted audience wants to see.
Simple, I know.
Now, let's use AI for help.
I will show you a prompt that can help you create content ideas.
Ideas, that can give you attention on social media.
The Prompt For Content Ideas
I will use three AI chatbots, ChatGPT, Perplexity, and Claude. Both are free to use and can provide the results you want.
If you can provide them with a good prompt, of course.
Note: the prompt Im going to show you is from Coleen Otero
The Prompt
I want you to do some research for me. As an expert social media marketer. Tell me 10 frustrations, 10 desires, and 10 fears, that (audience) experience with their (area of focus). Put it in the table format, label the x-axis 1-10, and y-axis frustrations, desires, and fears.
As you see, there are two brackets where you add more details.
These details - for audience, and for focus area can then give you even more specific results.
For this example, let’s use this:
Audience - content creators
Area of focus - AI tools
PS: To show you the results here, I have to convert the table into the HTML code version. So, your versions should look a little different.
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ChatGPT Result
| Index | Frustrations | Desires | Fears |
|---|---|---|---|
| 1 | AI tools generating generic or uninspired content | High-quality, unique outputs tailored to their niche | Loss of originality in their creative work |
| 2 | Lack of intuitive interfaces or ease of use | User-friendly tools requiring minimal learning | Dependence on tools that may become obsolete |
| 3 | High subscription or licensing costs | Affordable pricing for comprehensive features | Increased competition from others using AI |
| 4 | Limited customization or control over outputs | Advanced options to fine-tune content | Over-reliance on AI diminishing their skills |
| 5 | Frequent errors requiring manual fixes | Accurate, error-free automated outputs | AI replacing their role entirely in content creation |
| 6 | Incompatibility with existing platforms | Seamless integration with tools they already use | Ethical concerns about AI-generated content |
| 7 | Poor language or cultural localization | Better multilingual and culturally aware tools | Plagiarism or copyright violations through AI use |
| 8 | Slow processing speeds for complex tasks | Faster performance for quick turnaround times | Data privacy breaches from using AI tools |
| 9 | Limited free versions or restrictive trial periods | More robust free features for testing purposes | Bias in AI outputs negatively impacting their brand |
| 10 | Difficulty in staying updated with AI innovations | Comprehensive training resources for new tools | AI tools spreading misinformation unintentionally |
Claude Result
| # | Frustrations | Desires | Fears |
|---|---|---|---|
| 1 | Inconsistent output quality - AI sometimes produces generic or off-brand content | Seamless integration with existing workflow tools (Canva, Adobe, etc.) | AI will make their creative skills obsolete |
| 2 | Limited understanding of brand voice and personality | More accurate tone matching for their specific audience | Generated content will feel inauthentic to their followers |
| 3 | Time spent editing/fixing AI-generated content | Ability to maintain creative control while leveraging AI efficiency | Legal issues around AI-generated content ownership |
| 4 | High costs of multiple AI subscriptions for different needs | All-in-one solution that covers writing, image, and video creation | Their audience will discover and reject AI-assisted content |
| 5 | Technical barriers and steep learning curves | Natural language interface for easy content modifications | Dependence on AI will diminish their original creative abilities |
| 6 | Poor handling of trending topics and current events | Real-time trend analysis and content suggestions | Platform algorithms will penalize AI-generated content |
| 7 | Limited customization options for visual content | Better understanding of their historical content performance | Competitors using AI will outpace their content production |
| 8 | Difficulty maintaining consistency across multiple platforms | Ability to repurpose content automatically for different platforms | AI tools will become too expensive as they become more advanced |
| 9 | Lack of original ideas - AI suggestions feel repetitive | More creative brainstorming capabilities | Their unique style will be replicated by others using AI |
| 10 | Poor integration between different AI tools | Predictive analytics for content performance | Data privacy concerns with AI tools analyzing their content |
Perplexity Results
| Frustrations | Desires | Fears | |
|---|---|---|---|
| 1 | Difficulty in integrating AI tools into existing workflows | Enhanced engagement with target audiences | Inaccurate AI-generated content damaging brand reputation |
| 2 | High costs associated with AI implementation | Increased efficiency in content creation | Data privacy breaches and regulatory compliance issues |
| 3 | Lack of understanding of AI capabilities among team members | Better analytics for measuring campaign success | Dependence on AI leading to loss of human creativity |
| 4 | Poor quality of AI-generated content | Personalization of marketing efforts | Rapid technological changes making current tools obsolete |
| 5 | Challenges in acquiring quality data for AI training | Automation of repetitive tasks | Misinterpretation of data leading to poor decision-making |
| 6 | Overwhelming amount of data to analyze | Streamlined customer interactions | Fear of losing control over marketing strategies |
| 7 | Limited access to reliable AI tools | Ability to scale marketing efforts effectively | Negative consumer sentiment towards AI-driven marketing |
| 8 | Resistance from team members to adopt new technologies | Improved customer insights through data analysis | Fear of alienating customers with overly automated responses |
| 9 | Keeping up with the fast pace of AI advancements | Collaboration between AI and human creativity | Inability to adapt to new technologies quickly |
| 10 | Uncertainty about ROI from AI investments | Trust in AI systems to deliver valuable insights | Losing competitive edge due to inadequate AI utilization |
So, what do you think?
Which tool is better? I like Claude more, but even the Perplexity and ChatGPT come with interesting ideas.
Thanks for reading!
Best,
Miroslav from The Zilahut
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